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62. The Value of Google Tag Management Across Your Organization ft. Simo Ahava

Rankable by iPullRank

Episode notes

On Ep. 62 of iPullRank's Rankable Podcast, Garrett Sussman hosts Simo Ahava, Co-founder of technical marketing education platform Simmer, to discuss the topic “The Value of Google Tag Management Across Your Organization”

Simo is a highly regarded educator in the world of marketing and data. He’s taught courses on CXL on Google Tag Manager, analytics, and more.

He understands the challenges around tracking as tech embraces user privacy. In this interview, Simo will cover how to inspire data awareness across your organization.

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Keywords
tag managementgovernanceprivacydata analysistechnical marketinggoogle tag managementserver side tagging