Cormac Jonas, Partnership Marketing Leader - Truly Unique Affiliate Tactics

Profitable Performance Marketing by Jamie Birch

Episode notes

Cormac Jonas has come from civil engineering all the way through affiliate marketing to become one of the premier partnership marketers around, and although Cormac and I have only known each other a short time, you can tell we clicked right away.

If you are an advertiser who:

  • Doesn’t think your affiliates really do much for you

  • Are looking for innovation from your affiliate program

  • Have said “my affiliates really don’t do much to drive the sale”

  • Or you are wondering where innovation comes from

You definitely want to listen to this podcast. Cormac and I discuss his career path, his vital career decisions, how important landing at RetailMeNot was and how innovative they were while he launched their Travel section. So, we definitely talk about travel, so consider this ... 

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