The Importance of Affiliate Channel Alignment and Equipping Your Publishers

Profitable Performance Marketing by Jamie Birch

Episode notes

In this episode, Jamie Birch delves into the critical aspect of alignment and tools for affiliates. Whether aiming for new customers, maximizing revenue, or prioritizing profit margins, providing affiliates with essential tools is paramount. Jamie covers key categories including tracking, reporting, incentives, compensation, consumer offers, creative, and content. Tune in to gain insights and strategies for optimizing affiliate programs effectively.

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