The Marketing of Movie Theatres

The Marketing of Movie Theatres

Explicit
Manipulating The Masses by Kaitlin McMillan & Zach Phillips
S2 · E22
Aug 16, 2022
59:03

Episode notes

Kaitlin and Zach explore the history of movie theatres, how they became a centerpiece to American culture, and how the pandemic (and home entertainment systems) have forced the industry to shift its marketing tactics completely.

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Keywords

marketing
advertising
ads
ad campaign
marketing podcast
video marketing
movie theatres