Affiliate Marketing as a PR Strategy with Sarah Karger | Season 3 Episode 16

In today’s evolving PR and media landscape, affiliate marketing has become a crucial component in bridging the gap between storytelling and measurable ROI.

Today’s guest, Sarah Karger, Publicist and Partner at Comm Oddities, and expert in affiliate marketing, shares how brands can utilize affiliates without compromising authenticity, the PR skills needed to thrive in an affiliate-driven future, and how it blurs the lines between traditional PR and paid media.

If you want to blend performance marketing metrics with powerful storytelling, this episode is for you. For a complete guide to the best affiliate networks, visit: https://affiliateforpublicists.thinkific.com/products/digital_downloads/affiliate-networks-guide