Episode notes
What do you REALLY know about PR?
From pitching, to copywriting, to hosting client events, the PR industry is multi-layered and media relations is just the tip of the iceberg. If you’ve ever wondered about the different sectors within the PR industry, this episode is for you. Kim Marcus, a dynamic PR leader who has worked for Kin Insurance, Bob Evans Farms, Scotts Miracle-Gro, among others, shares the different verticals a PR professional can explore when starting out their career.
Keywords
public relations
marketing
pollack
the pollack group
media
brand
choose your own adventure