Episode notes
Is your dealership leaving 25-30% of approvable deals on the table by underutilizing secondary lending?
Join industry experts Angela Hieronimus (CEO of Live Oak Dealer Services) and Mike Geremia (East Coast Manager of Merrick Bank) as they discuss secondary lending and nonprime deals in the powersports industry.
The bottom line? Secondary lending isn't just about expanding sales—it's about creating opportunities for underserved customers while building lifelong dealer relationships and significantly boosting F&I profits.
Find more practical tips and strategies at Herohub.com.
Keywords
leadership
OEM
Management
Marketing
OPE
outdoor power equipment
lawn
customer service
finances
lending
finance and insurance