We are joined by creative director of Palm Place Creative, Alex Paz. In our conversation, we dive into what it takes to build a brand, what the creative process looks like from start to finish, and the dedication necessary to see a product to its final stages. He is no stranger to adversity, and he shares what his journey looked like to accomplish all that he has today. He has created content for brands like Los Sundays Tequila, Guillotine Vodka, Slate Swim, and Soundboks. Alex explains how he manages absorbing other people’s perception of his work and self to protect his mental peace. We hope you enjoy it!

Follow Alex on Instagram @PazAlez_ and check out his businesses: @PalmPlaceCreative and @WelcometoCakeWorld

Follow us @FriendswHealthBenefits, Jac @jacc_, and Kate @katewirta

Products mentioned:

Co-Star Astrology

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