S01 E10 - Episode 10: Testing & Optimizing Facebook ad campaigns
DigiCom - Weekly Growth Marketing Podcast by DigicomTalking Points: The importance of creative testing in optimizing Facebook ad campaignsImportance of running isolated test (One variable at a time)Unleashing the Potential of Dynamic CreativeCrafting Compelling Ad CopyWhat angles do you start withAudience Segmentation and Targeting (Interest vs Broad vs Lookalike)Budget Optimization and Bi ... See more
Apr 24 2023