Episode 6: The importance of Lead generation in 2023

DigiCom - Weekly Growth Marketing Podcast by Digicom

Episode notes

Talking Points:

  • The importance of lead generation

  • Identifying Your Target Market/Avatar and why it's super important

  • Crafting an Effective Offer through Direct and Indirect methods

  • Optimizing Your Lead Generation Campaigns - Key metrics

  • Know your funnel metrics