Episode 4: What are Prospecting Campaigns and how to measure their performance?

DigiCom - Growth Marketing Podcast by Digicom

Episode notes

Talking Points:

  • What is prospecting audience?

  • What angles/hooks should you use?

  • The correct way to prospect - especially after the IOS 14.5 update

  • How to diagnose performance drop in prospecting campaigns

  • How to fix performance issues in prospecting campaigns