Episode notes
Welcome to BOSS Paul Canetti, Founder & Professor at Columbia Business School (Tech & Product focus). I first met Paul during my time at General Assembly when he made me and my clients (i.e. L'Oréal Jessica McGiff-Drapiza Ana Melara) smarter in the tech, product, and UX space. "The thing I always really find myself wanting to do when it comes to tech and my career since then is try to figure out what is that next thing that's on the bleeding edge and how can I help other companies sort of get there to take advantage of it. If I'm peering over the (tech) cliff, I can give everyone the heads up.""It's stressful and overwhelming for marketing executives because they're underwater. You know, you come in, you're a new CMO, you say, I'm gonna, you know, rip down the wallpaper and turn this place around. And then you realize you have such a backlog of stuff. But sometimes it's almost better to declare marketing bankruptcy. And just say, you know, I don't know what all that is, but here's how we're gonna do it going forward." Plus, ICYMI, BOSS is now officially a podcast on Spotify and Apple. Go check out prior BOSS episodes on the go including Lola Bakare Dylan Huey Kim Rittberg 🚀 Katy Stover Carla Zakhem-Hassan Rose Stuckey Kirk Evan Shapīro Donna Sharp▶ Fun Fact: I finally tried Descript to edit this BOSS episode and it was 3x faster than just using iMovie (Descript team, let's talk BOSS podcast sponsorship 😁 !!!!!)#business #boss #leadership #networking #tech #career #podcast