Locking Down Your Content Kingdom: Defending Against AI Bots

Artificially Intelligent Marketing by Paul Avery and Martin Broadhurst

Episode notes

Segment 1: Protecting Your Content from AI Bots

- OpenAI introduces measures to prevent unauthorized access by AI bots to website content.

- Marketers' efforts in crafting strategic website content and the importance of protecting it.

- How OpenAI's transparency helps control bot access and maintain alignment with customers' expectations.

- The implications of blocking AI bots for optimal customer marketing while supporting AI advancement.

Segment 2: AI-Generated Art Protection and Initiatives

- Challenges arising from AI-generated art and initiatives to safeguard artists' work.

- Introduction to C2PA (Content Authenticity and Attribution) for AI-generated content verification.

- MIT's Photoguard initiative to protect images from AI repurposing.

- Relevance of ... 

 ...  Read more