From Shopping to Assistance: How AI Is Becoming Your Personal Guide

Artificially Intelligent Marketing by Paul Avery and Martin Broadhurst

Episode notes

In this week's episode, we explore how artificial intelligence is taking on a more personal role, transforming the way we work, shop, and engage with customers. From Microsoft's AI-powered shopping tools to OpenAI's ambitious plans for ChatGPT as a super smart personal assistant.

Main Stories:

  • Microsoft Brings AI Shopping Tools To Bing And Edge:

    • Microsoft announced new AI-powered shopping tools for Bing and Bing AI chatbot in the Edge sidebar.

    • The toolset includes an automatic buying guide generator, AI-generated review summaries, and a Price Match tool.

    • Partnerships with top U.S. retailers have been established for the Price Match tool.

  • AI-generated tweets might be more convincing than real people, research finds:

    • A recent study revealed that p ... 

 ...  Read more