RSS.com podcast hosting is excited to introduce PAID, our new programmatic advertising feature that makes it easier than ever for RSS.com podcasters to start earning revenue automatically.
With PAID, you can instantly monetize your podcast through dynamic ad insertion (DAI), giving you a new way to easily generate revenue from your show.
What is PAID?
PAID stands for Programmatic Ads Inserted Dynamically and it enables ads to be placed at the beginning, middle, or end of your episodes.
Once enabled, ads are automatically selected and inserted based on an auction system, with no need for manual campaign setup or management. You can filter out categories that don’t align with your content, but otherwise, it’s a true “set it and forget it” monetization solution.
Why use PAID?
- Podcasters with 10 downloads per month qualify for PAID
- You can start earning instantly and automatically with no outreach or ad sales required
- Quick setup. Enable with a single click in your dashboard
- Access to ad inventory across the US and worldwide
- Flexible placements including pre-roll, post-roll, and mid-roll options available
- Ongoing support. We’re here to help if you need it
Not sure you’re ready to run ads?
We hear two common hesitations from podcasters: they want to stay focused on growing their audience, or they worry about turning off listeners with ads.
Post-roll addresses both. It plays after your episode ends, so your content stays completely untouched. Your audience hears every word you intended, with no interruption.
Start with a single post-roll slot if you want to ease in. It is the flip of a switch, your show stays exactly as you made it, and you start earning from content you are already putting out.
Why RSS.com’s PAID stands out
While many hosting companies require over 1,000 downloads per month, our threshold is low enough to be accessible to nearly all podcasters – without any geographic restrictions.
PAID is one of several monetization options we offer our podcasters. Whether you’re an established creator or just getting started, PAID makes it easier than ever for creators to turn their shows into revenue-generating assets.
“There are over 20 ways to monetize a podcast. Having sold media for years, I know how much work it takes to get advertisers to spend money on podcasts and how hard it is for a creator to get an advertiser or agency to invest. With PAID, podcasters get frictionless access to advertisers with a simple toggle, so they can start earning and stay focused on creating and growing their show.”
– Greg Wasserman, Head of Relationships at RSS.com
Ready to start making money with programmatic ads?
Watch our quick video guide to learn how to get started.
Not already hosting your podcast with RSS.com? Learn more about our pricing and features here.
