For this special Mother’s Day episode, Kassie sits down with someone who has shaped her perspective on service long before social media existed, her mom.

Most brands think social media is about content. More posts, more videos, more trends. But the brands that actually stand out aren’t just creating content. They are creating experiences.

In Episode 40, Kassie welcomes Debbie Meiler, Area Manager at Baywood Hotels, to break down what hospitality can teach us about brand strategy today.

With decades of experience across properties like AC Hotel, Fairfield, and Residence Inn, Debbie shares what great service really looks like and why responsiveness, consistency, and being genuine matter more than ever. This episode breaks down how the smallest details, from remembering a guest’s name to handling a complaint the right way, can shap ...