The Business Pivot

Cory Nogg and Troy Shefsky share how Omaha’s cold weather creates challenges for running their sports training business, SportScapes. Instead of letting the obstacles slow them down, they made a bold pivot—launching The Next Possession Podcast. Their podcast highlights the stories and mindsets of successful college athletes, and with several big guests already lined up, the show is quickly gaining momentum. In this episode, Cory and Troy discuss the leap into podcasting, the lessons they’ve learned from adapting their business, and the excitement surrounding what’s next.