The 4 Fundamentals of Retail Succ...
The 4 Fundamentals of Retail Success with Jasmine Hudson
Woman-Run by Wright Lindsey Jennings
S2
Mar 3, 2026
13:16
Episode notes

In this preview episode of the Woman Run podcast, Jasmine Hudson, co-founder of the award-winning brand Black Paper Party, joins the conversation to share her incredible journey from corporate giant Walmart to full-time entrepreneur.

Jasmine dives deep into the "grit" required to build a business from the ground up, detailing how she and her partners, Madia and J, successfully filled a critical gap in representation within the seasonal celebrations market.

Key Discussion Points:

  • The Birth of Black Paper Party: How the founders turned a pandemic-era idea for inclusive holiday products into a national brand featured on Shark Tank.
  • Scaling to Big Box Retail: Jasmine shares her unique perspecti ... 
Keywords
Female Entrepreneurs
WLJ
Wright Lindsey Jennings
Mentorship
Empowerment
Leadership
Start-Ups
representation
Black Paper Party
shark tank success
HBCU Excellence
inclusive entrepreneurship
black-owned northwest arkansas
retail scaling
authentic influence
Northwest Arkansas Business
Bentonville, Arkansas