Buyers Decision Journey

Episode 1: Lead Generation vs Lead Nurturing by Pearl Marketing

Episode notes

In this episode we walk through a buyers decision journey- the many choices that a consumer goes through when purchasing a product or service. We discuss how to get people to engage with your lead generation efforts, like lead captures, lead magnets, and landing pages. We also include a fun game featuring some of our marketing experts!

Keywords
lead generationmarketingconsultinglead magnetlead capturelanding pages