What do civil engineering and bourbon have in common? More than you'd think.

Morgan Salsman, founder of LQD Assets and BRBN Storage, grew up in Bardstown, Kentucky, the Bourbon Capital of the World, and turned a $5,000 barrel investment at 21 into a full-fledged whiskey business. She breaks down the surprisingly fascinating world of bourbon barrel investing, what it actually means to warehouse whiskey, how tariff wars are shaking the spirits industry, and why craft bourbon is like a snowflake — no two barrels are ever the same.

A great pivot story with a side of bourbon education. You will leave smarter and maybe a little thirsty. 🥃

#bourbon #WhatSheDoesPodcast #bourbonbarrel #whiskey #liquidassets #barrelinvestment #womeninbusiness