How to Sell Technology to the government

How to Sell Technology to the government

by John Ferry

Entrepreneurship Marketing

Season 1

Ep. 25: The SOF-to-Service Technology Transition Model

Thought about selling to SOCOM, or through SOCOM to the Services, we have thoughts.

Ep. 24: Understanding the Combatant Commands

The COCOMs are important, but they can be very confusing, hopefully this will make them a little less confusing.

Ep. 23: Silos of Excellence

Within each bureaucratic mountain, you will find excellence people, each working in their excellent silos.

Ep. 22: Explaining SOCOM

SOCOM is a unique chimera, part Service, part COCOM, part Secretariat, the many tribes of the Special Operations can be confounding, particularly for vendors.

Ep: 21: The Flagpole

Military commands are where end users live

Ep. 20: The C Ring

Learn the Service Staff

Ep. 19: The E Ring

Understand the secretariat.

Ep. 18: The Bureaucratic Archipelagos

The is not one mountain, there are many...

Ep. 17: Understand Your Customers

If you don't understand your customer, you're gonna have a bad time.

Ep. 16: The Two Sides of the Valley

If you're on the wrong side of the valley, what's on the other side?

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