
How Korea Succeeded at Unmanned Retail
Unlocalized by Brian Shin and Jay Lee
E8
Jun 22, 2026
01:48:30
Episode notes
In this episode, Brian and Jay explore how Korea successfully built an empire of 13,000 unmanned stores using basic technology, while Amazon's highly funded, tech-heavy Amazon Go model failed. We discuss the cultural and economic factors driving this trend, the hidden costs of theft, and whether the US micro market model is the true equivalent.
Keywords
entrepreneurship
startup
founder
business
global
cross-border
korea