🚀 Tune in as we chat with Kyf Brewer, frontman of Celtic rock band Barleyjuice, about how the music industry has evolved over the years. From DIY recording and self-promotion to streaming, social media, and fan engagement, Kyf shares firsthand insights on how independent artists can thrive in today’s landscape.

💡 KEY TAKEAWAYS:

✅ Independent Hustle: How Barleyjuice built their fanbase and brand without relying on major labels

✅ Digital Transformation: The impact of streaming, social media, and online marketing on indie musicians

✅ Fan Engagement: Connecting authentically with fans and creating loyalty over decades

✅ Staying Creative: Balancing passion, growth, and the challenges of an evolving m ...