How to Approach Labels the Right Way — with Brandon Alan Lewis of Punkerton Records
🎙 Tunepact Podcast: The Music Marketing Playbook 🎶 by Tunepact
Episode notes
🎙️ Brandon from Punkerton Records: The Business Side of Artist Deals & Label Culture
🚀 In this episode, we sit down with Brandon, the force behind Punkerton Records, to unpack what really goes on behind the scenes when labels and artists negotiate deals—and what it takes to truly thrive in a collaborative label culture.
💡 KEY TAKEAWAYS:
✅ The Cost of Growth: Why doing “more” costs more—and how that impacts artist deals today
✅ The Shift in Percentages: From overly artist-friendly to mutual sustainability
✅ Know Your Worth: What every band should prepare before the first label meeting
✅ Symbiotic Culture: Why Punkerton’s “all in this together” motto isn’t just talk
✅ Team Player Test: The mindset labels are really looking for in 2025
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Keywords
Artist RebrandingMusic RebrandingMusic Marketing StrategiesMusician Branding TipsIndependent Artist GrowthBuilding Your Music BrandHow to Market MusicMusic Industry TipsHow to Stand Out as a MusicianDIY Music PromotionMusic Career GrowthMusic Business TipsDIY Music Business