I’m thrilled to have as my guest today J.B. McKinnon. James, as he more commonly goes by, is one of my favourite nature writers working today. He’s written or co-written five books of non-fiction, including The 100-Mile Diet, which helped catalyze the local food movement. James’s latest book, The Day the World Stops Shopping, explores what would happen if we all bought less stuff. His writing has appeared in a number of magazines including the New Yorker, National Geographic and Orion. In our conversation, James shares advice for writers considering a book project, and reveals a theme that runs through most of his work.