Mortgage Manager Playbook

Mortgage Manager Playbook

by Pat Sherlock

Episode 307: Corporate Cure, author John Owens

John Owens, CEO Primis Mortgage Co. and author. Key highlights include: culture drives long-term success; leadership begins with self-awareness; core values must be authentic and actionable; culture determines performance and strategy and technology depend on culture.

Episode 306: What Mortgage Leaders must Rethink in 2025-2030

Brad Blumberg, Co-Founder, Aster Key. Key highlights: Trust is the new currency; Consumer Data is treated as “owned” by institutions—and that’s the core problem; Legacy systems are the biggest security liability; Putting consumers in control unlocks both security and growth; and Trust and privacy are untapped marketing and competitive advantages.

Episode 305: Speed to Need: The Consumer’s Homeownership Journey

Dave Savage, Chief Growth Officer, TrustEngine & Founder, Mortgage Coach. Highlights include: real competitive edge comes from identifying and addressing consumer needs—even before the consumer is fully aware they have them; success requires delivering data-driven insights directly to LOs in simple, mobile-first formats with scripts and tools to act immediately; top producers differentiate by getting in front of the customer earlier—before they’ve engaged a referral partner; the industry underinvests in financial literacy, waiting until buyers are in their 30s or 40s; and the modern LO must evolve beyond transaction processing to educator and presenter. The future belongs to mortgage professionals who combine data + education + proactive engagement to reach borrowers at their true Speed to Need.

Episode 304: Breaking Free from Transactional Training Model

Dave Savage, Chief Growth Officer, TrustEngine & Founder of Mortgage Coach. Highlights include: discussion of transactional training vs advisory model; the trap of price and rate thinking; leadership’s role; the LO as wealth advisor and the use of technology in the future. The illiterate of 2025 and beyond will not be those who can’t read/write but those who can’t unlearn old practices and relearn new ones.

Episode 303: Branch Manager Misalignment: Impact on Lenders’ Profitability

Rich Weidel, CEO, Princeton Mortgage. Highlights include: industry profitability challenges; misalignment across the organization; productivity as the key driver of cost; cultural and leadership issues and path forward: transparency and smaller profitable teams. Rich has been recognized as the 2019 Most Admired CEO Award – Philly and National Mortgage Professional Top 40 Under 40.

Episode 302: What is Means to be an Entrepreneur in Sales

Randell Gillespie, President, LeaderOne Financial. Highlights include: true sales entrepreneurship requires initiative, risk and ownership; avoid the “herd mentality”; managers must foster a “retailpreneur” culture; leadership demands selflessness and coaching and long-term industry growth depends on trust, talent quality and purpose. Randell has been in the mortgage industry for over 25 years.

Episode 301: Hunting in a Down Market: Affordable Housing Opportunities

Bernard Nossuli, COO, iEmergent. Highlights include: minority homebuyers will drive future growth; denial rates are higher for diverse borrowers; data-driven targeting is the new competitive advantage; most lenders lack a forward-looking strategy and market opportunities are being missed due to outdated assumptions. iEmergent is a forecasting, analytics, and advisory company for the mortgage industry.

Episode 300: Senior Age of Management and Failure to Innovate

Andrew Panagos, President, GO Mortgage. Highlights include: mortgage business model is outdated and needs reinvention; senior leadership faces an innovation gap; recruiting young talent requires a different strategy; consumer behavior has fundamentally changed and earn-out and transition models could bridge the talent gap. Andrew has over 27 years of executive leadership.

Episode 299: Important Trends in Reverse Mortgages

Jesse Allen, President, Rate. Highlights include: reverse mortgages--niche to necessity; regulatory reforms have made reverse mortgages safer; distribution and awareness are the biggest constraints and future growth requires innovation in tech, training and messaging.

Episode 298: Recent Trends in Recruiting from LOs to Executives

Brian Boyles, National Sales Manager, Middleton Advisory Group. Highlights include: recruiting is still the #1 priority but needs a smarter approach; compensation is over-discussed; leadership quality and culture drive recruiting decisions; the industry is litigious and lacking flexibility; and aging workforce & lack of succession planning is a ticking time bomb. Brian has spent over 25 years in the mortgage banking industry.
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