Episode 168: Relationship-based vs Transactional LOs

Mortgage Manager Playbook by Pat Sherlock

Episode notes

Karen Blakeslee, EVP, East Division Manager at PrimeLending discusses Relationship-based vs Transactional Loan Officers. Highlights include: buying leads vs referral sources; how technology can help; no short cuts to relationship building and using text and video messaging. Karen has been in the mortgage industry for over 18 years after having been a math teacher. You will enjoy hearing her insights on planning your business for the future.