Episode notes
Mark Stiving author of Selling Value, How to Win More Deals at Higher Prices. Most know they’re supposed to sell value, but don’t know how. Mark discusses how buyers discover value and how salespeople can help.
Mark Stiving author of Selling Value, How to Win More Deals at Higher Prices. Most know they’re supposed to sell value, but don’t know how. Mark discusses how buyers discover value and how salespeople can help.