From Braids to Business: How British Turned a Viral Idea Into a Fashion Movement
The Core Queen Chat by Dee Dee Legette
Episode notes
NEXT UP ON THE CORE QUEEN CHAT
What happens when creativity, culture, and entrepreneurship collide? You get a brand so unique that it caught the attention of the internet and went VIRAL!
This week, we're sitting down with British, Creator of The Braided Tie—the visionary entrepreneur behind the fashion statement that has everyone talking.
After a viral moment sparked by Keith Lee showcasing and celebrating her innovative creation, The Braided Tie quickly became a conversation piece across social media and beyond.
The Braided Tie is where hair culture meets high fashion.
Each piece is handcrafted from braided hair and adorned with accessories that transform a traditional necktie into wearable art. What started as a spark of inspiration has grown into a bold brand centered around creativity, self-expre ...