This episode digs into what it takes for a local plumbing company to compete as private equity money reshapes the trades. Max Hicks, founder of Reliant Plumbing, shares how he went from a teenage work program and union plumbing to building a multi-market company across Texas. We discuss scaling without losing service quality, communicating value when bigger brands dominate the market, and why Max believes staying independent still makes sense for his business.

Key topics

• Max Hicks shares how his plumbing career started at 16 through a work program after school was not a fit for him.
• He explains how early experience in new construction and commercial work taught him hard work, but service plumbing is where he found his passion.
• In this episode, Max breaks down how he started Reliant Plumbing from a borrowed van, a  ...