Could your dog become the next big pet influencer?

In this fascinating episode of The Westies & Besties Podcast, branding expert Will Green (Marketing Made Clear) reveals what really separates successful pet brands from the thousands of accounts that never grow.

You'll discover why some dogs generate hundreds of thousands of followers—and even lucrative brand partnerships—while others struggle to gain traction. From storytelling and consistency to AI, social media algorithms, authenticity, and monetisation, this episode is packed with practical advice for anyone dreaming of building a successful dog brand.

Whether you own a Westie, Labrador, Spaniel, or any other breed, these branding principles apply to every pet owner looking to grow an audience online.

🐾 In this epis ...