UX Spotlight

by Userlytics

Entrepreneurship

Season 1

Mobile Accessibility and Universal Design

Userlytics welcomes Gulen Yilmaz, an accessibility expert from Perficient, to discuss the importance of designing with inclusion in mind. With years of experience in digital, web, and mobile accessibility—particularly in healthcare, education, and public service—Gulen shares practical insights on making digital experiences accessible for all users, regardless of ability. Key Takeaways: What GAAD is and how it raises awareness of accessibility issues worldwide The meaning and value of universal design and how it benefits everyone Why mobile accessibility is especially important today Common mobile accessibility mistakes (like small text, poor contrast, and missing labels) How to test for mobile accessibility and build it into your product lifecycle early And more! “Accessibility isn’t just a checklist item—it’s about creating experiences that work for everyone, in real-world situations.” – Gulen Yilmaz, Digital Web and Native Accessibility Consultant

Breaking into UX: Career Insights, Networking, and Mentorship (with UX Instructor Ricardo Ramirez)

Join Nate Brown from Userlytics as he sits down with Ricardo Ramirez, a seasoned Service Designer and UX Consultant, to discuss the nuances of building a successful career in UX design and research. Ricardo shares his inspiring, self-taught journey into UX, including how he overcame significant challenges to become a Continuing Education Instructor at York University, reshaping the very program he once aspired to join. In this episode, you'll learn: How Ricardo leveraged networking to accelerate his UX career. Common misconceptions and effective strategies for networking in the UX community. Practical advice for aspiring UX professionals on how to get started, stay inspired, and achieve career goals. Whether you're new to UX, considering a career pivot, or seeking guidance on professional growth, Ricardo’s journey and expert advice offer valuable lessons.

Using AI for positive impact

How can AI be used for real-world crisis response? Join host Nate Brown (Userlytics) as he dives into an inspiring conversation with Cynthia Leimbach and Dr. Jess Mendoza, the minds behind LAHelpNow—a groundbreaking initiative born from the devastating January 2025 LA fires. What started as an AI-powered hackathon exploring Large Language Models (LLMs), Retrieval-Augmented Generation (RAG), and Conversation Design quickly evolved into something much bigger: an official NGO dedicated to connecting communities in crisis with real-time, verified resources. Whether facing wildfires, floods, earthquakes, or other disasters, LAHelpNow is working to ensure AI-driven crisis response makes a real difference. Learn More & Get Involved: Website: https://lahelpnow.org/ Help by Donating: https://www.zeffy.com/en-US/fundraisi... Guests: Cynthia Leimbach – / cynthialeimbach Dr. Jess Mendoza – / jesstheresearcher https://www.userlytics.com/user-exper... What are your thoughts on using AI for crisis response? Drop your comments below!

Unlocking UX Insights with Psycholinguistics & AI: Receptiviti x Userlytics Spotlight Interview

AI is transforming UX research, and psycholinguistics is playing a key role in understanding user behavior on a deeper level. In this exclusive Spotlight Interview, Nate Brown sits down with Jennifer Glista from Receptiviti, a company dedicated to integrating psychological insights into products and services. In their discussion, they explore how AI-driven audience segmentation and language analysis are transforming market research and user insights. They dive into the origins of Receptiviti, unpack the ethical considerations of AI in research, and highlight how the partnership between Userlytics and Receptiviti enhances data richness and provides more actionable, meaningful insights. Don’t miss this fascinating conversation on the future of AI-powered UX research!

Why CEOs Need To Care About UX - Before It's Too Late - Interview with Userlytics' Founder & CEO

In this episode, Nate from Userlytics interviews Alejandro, the CEO and founder of Userlytics. Together, they explore the world of user experience (UX) and usability testing, from its early days to today. Alejandro shares insights about his journey, starting in 2009, and how Userlytics has evolved in a rapidly changing digital landscape. They discuss the importance of UX research, especially in today’s remote work environment, and how AI is shaping the future of the industry. He argues that CEOs can no longer afford to ignore the cost of bad UX, and that in times of economic downturn, UX research should be the last area to face cuts in a company's budget. Whether you're a business leader or a UX enthusiast, this conversation offers a clear look at how better user experiences can drive success.

Accessibility, Bias Mitigation, and AI in UX Research with Eniola Abioye

Sarita Saffon, Principal UX Researcher at Userlytics, interviews Eniola Abioye. Eniola, born and raised in Oakland, CA is a Lead UX Researcher at Meta and the Founder of UX Outloud, a user experience research career coaching and consulting business. Eniola currently conducts research and builds research strategy in Business Messaging. Outside of work she is a thought leader, content creator and subject matter expert in user experience research and career development. In this episode, Sarita and Eniola discuss: Accessibility Testing: Eniola explains the importance of making digital products accessible to all users, including those with disabilities. She shares practices for incorporating accessibility into UX research. Bias Mitigation in UX Research: Learn how to identify and reduce biases that can affect research results and user experience. The Role of AI in UX Research: Explore how artificial intelligence changes UX research methods, from data analysis to user testing, and its impact on the field.And more!This conversation offers valuable insights and practical advice for UX professionals. Listen now and subscribe.

The Value of Inclusive Digital Experiences

Inclusive and accessible products are not just "nice to haves", they are absolutely and utterly a MUST in modern times. But what does it mean to be an accessible brand? What are the legal requirements of my product and services when it comes to accessibility? (Wait what? There are legal requirements?) How much money is my company losing by not being accessible? These questions, and more, are discussed in today's episode of the UX Spotlight Podcast. Our host Nicholas Aramouni, sits down with Lisa McMichael and Brendan Ohara to delve deep into the realm of accessible brands and products, discussing not only the current state of accessibility, but the future impacts of artificial intelligence on inclusive design! Tune in now to stay in the loop! Guests: Lisa McMichael and Brendan Ohara Audio Credits: QubeSounds- Abstract Fashion Pop - https://pixabay.com/music/beats-abstract-fashion-pop-131283/

Biases in UX Research

In this episode, Sarita walks us through the ever-important topic of biases in UX research. We go deep into how insight validity and reliability are at stake if we can't learn to acknowledge or become aware of the many biases that exist! From discussing the most prominent types to providing tips on how to overcome them and mitigating stakeholder bias in their own research, this episode is a must-listen, regardless of where you are in your UX journey. Key points Recognize you will never eliminate all biases, there are simply too many Awareness is the most critical step in mitigating bias Ensure your testing and results going through partner-review process Leverage external support to help remove biases in both design and research The more layers of data you have, the more validity and integrity your results will have Learn to rely on technology that can help eliminate bias Audio Credits: QubeSounds- Abstract Fashion Pop https://pixabay.com/music/beats-abstract-fashion-pop-131283/

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