Episode notes
In this episode of The Roofing Millionaires Podcast, I sit down with Jamie Verdura, founder of Verdura Construction in California. From working in a lumberyard to building full homes, Jamie shares his incredible journey through the construction world—including his powerful transformation from alcoholism to leadership.
We dive deep into:
- Why general contractors struggle to find good roofing subcontractors
- What roofers are doing wrong (and how to charge premium prices per square)
- How young tradespeople can build confidence when working with engineers & architects
- Jamie’s raw advice on hiring, firing, and managing people in construction
- The mindset shift that helped Jamie grow his company
- How to build systems that solve root problems instead of treating symptoms
This one isn’t just about construction—it’s about self-growth, leadership, and learning how to build a real team around you. Whether you’re a roofer, a contractor, or just trying to grow in your trade—this episode is packed with gold.
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