Eleanor Hancox is an award winning brand strategist, creative director, podcast host ("Who Told You That?"), and author. She runs No.75 Design, a branding agency and creative studio in Lincoln, alongside her husband Matt, helping small business owners find and communicate what makes them truly unique.

What we talked about:

• Eleanor's philosophy of being a "respectful rebel" — knowing the rules, then questioning why they exist
• Why smart, capable women struggle with visibility online, and how emotional intelligence can actually work against you when it comes to showing up
• The "overwhelm model" vs the "authority model" — why pouring energy into social media is burning people out, and what to do instead
• Eleanor's "Blueprint" process: a deep-dive brand strategy session that often uncovers what's ...