Niall Power: Niall Power is a prominent radio professional from Ireland, associated with Beat radio. Known for his expertise in orchestrating effective and engaging radio promotions, Niall holds a considerable reputation in the industry. His most notable contribution is his annual "Top 10 Promotions" presentation at Radio Days Europe, which he has been presenting since 2018.

Episode Summary:

In this engaging episode, host Wade Kingsley sits down with Niall Power from Beat radio to discuss the art of radio promotions, highlighting the most innovative and influential ideas from around the globe. Niall delves into the origin and impact of his popular presentation at Radio Days Europe and shares insightful anecdotes and ideas that have captured the industry's attention. Broadcasting from Riga, Niall and Wade reflect on t ...