When the Metric Becomes the Targe...

When the Metric Becomes the Target

AI
The Marketing Rundown by Jerome Manuel
Sep 24, 2026
20:43

Episode notes

MIT and Stanford research suggests AI agents optimize for whatever number you hand them — not the business outcome behind it. Plus: Amazon Marketing Cloud opens five years of purchase data, Search Console flattens AI Overviews into a single position, California's new $5,000-per-post creator fines, and why only 11% of small merchants are ready for AI shopping agents.

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Keywords

Marketing