Your Skin Has Been Rezoned

Skincare has officially expanded below the jawline.

This week, The Maintenance Report looks at the rise of body serums, neck treatments, elbow creams, and the industry-wide “skinification” of everything that used to get by with lotion.

There is a $338 body serum developed from technology tied to cardiac regenerative medicine. There are face-care ingredients for your arms. There are now dedicated categories for the neck, chest, hands, knees, and elbows.

The science is real. The products may work.

The interesting part is how quickly the rest of your body became a market.

Your skin was always one organ. It has just been rezoned.