Hiring a salesperson will not fix an offer that has never been proven. It will only scale the confusion. In this episode of The Level Up Podcast, Paul Alex breaks down when founders should hire a salesperson, why delegating too early wastes capital, and how to build a sales process that another person can successfully repeat. A salesperson is designed to scale what already works. Before handing over the revenue engine, the founder must prove the offer, understand the objections, close customers personally, and document the exact process. In this episode, you’ll learn: • Why a salesperson cannot rescue an unproven offer• How founders can validate the sales process before delegating it• Why a full calendar of qualified leads signals that it may be time to hire• How scripts, compensation, training, and performance metrics create a scalable sales  ...