Creating a strong brand
Creating a strong brand
The Galaxy of Marketing by Olga Kovorotnaya
S1 · E4
Feb 24, 2026
12:00
Episode notes

Welcome aboard, on the voyage to the Galaxy of Marketing!

Brand is not just a logo or a trendy Instagram feed but a magic of positioning and understanding of target audience.

In this episode, Olga K, the marketing major. is unpacking how brands are converted into selling power. Whether you’re building your first startup, shaping your portfolio, or simply trying to understand why some brands go viral while others disappear, this episode will shift the way you see marketing.

Helmets on, Marketing Explorers!

Keywords
Marketing
Analytics
Business environment
Consumer behaviour
Brands
Branding strategies
Nike
Apple
Patagonia
Galaxy of Marketing