The pressures on APAC marketing b...

The pressures on APAC marketing budgets in B2B coming in 2026 - spooky halloween edition

The Flow State Podcast by Stuart P. Turner
S3 · E18
Oct 31, 2025
40:07

Episode notes

The scariest time of the year - no, not halloween - budgets! As usual marketing faces pressure on many fronts when it comes to budgeting.

As we approach the end of the year, Stu walks through some of the key influences on the top and bottom line, and how you as a B2B marketer should be addressing them at the C-Suite table.

#findtheflowstate

Keywords

digital marketing
b2b marketing
b2b sales
critical thinking
account based experience
account based execution
account based marketing
revenue generation
budget
planning
forecasting