
Episode notes
What does it really take to scale your business? And yourself as a leader?
On this episode of The David Koehn Show, Ben Sorrells, shares how he translated a 27-year military career into launching High Ground Coffee Company, a veteran-driven brand built on honor, strength, and servant leadership.
Ben reveals the leadership frameworks and hard-won wisdom that have fueled both battlefield missions and entrepreneurial ventures.
From his battle-tested “four pillars” of leadership to the power of debriefs that turn failures into massive growth, Ben Sorrells unpacks actionable strategies for anyone who wants to lead with more clarity, integrity, and purpose. Plus: hear what inspired his leap from military service to launching a mission-driven coffee brand, High Ground Coffee Company, rooted in service, story, and relentless execution.
Explore actionable strategies like transformative debriefs, empowering team autonomy, and building a culture that’s more than just transactional. If you want to create lasting impact, elevate your leadership, and grow with intention, this is the episode you can't afford to miss.
If you’re ready to lead your team to victory, build a culture that lasts, and learn how to “lose the battle to win the war,” this is the episode you can’t afford to miss.
***Our Host, David Koehn, referenced Mr Sorrells as an active Air Force member. His intention was that Mr. Sorrells is still serving in Uniform. Of Note, Mr. Sorrells is currently drill status squadron commander with the National Guard, and Holds the rank of Lieutenant Colonel.***
Links & Resources: High Ground Coffee Company Website: https://highgroundcoffeecompany.com
Follow High Ground Coffee Company on Instagram: https://www.instagram.com/highgrdcoffeeco
Jocko Willink - Extreme Ownership Book: https://jocko.com/books/
John Gordon – Positive Leadership: https://jongordon.com/books/
Connect with David Cohen on LinkedIn: https://www.linkedin.com/in/david-koehn-a5b3b6b0/
Learn more about Travis Manion Foundation: https://www.travismanion.org
