Adam is joined by Klue's own Competitive Enablement Manager Brandon Bedford in the first installment of our new series, Brandon Builds a Competitive Enablement Program. 

In this episode, Brandon shares his take on the importance of building a Seller Confidence Survey and how he designed the internal survey he sent to Klue's Sellers. 

Brandon and Adam dive into:

• Why seller confidence might be the most important metric for a competitive program
• The most important questions to ask and how to ask them
• Early results from Klue's own seller confidence survey
• And what Brandon plans on doing with the findings

Bradon will be joining the pod every month to share his progress  ...