Another brilliant idea just showed up, and unfortunately, it might actually be good.

This episode is for the creative founder, polymath, multi-passionate entrepreneur, or woman with more viable ideas than she has time to build. Veronica Dietz breaks down the difference between having a focus problem and having a selection problem, why new ideas are so seductive, and how to decide which ideas deserve your attention now.

You don’t necessarily need fewer ideas. You need a better way to tell the difference between the business opportunity, the future project, the thing that belongs inside what you already built, and the very attractive distraction trying to steal your Tuesday.