
Episode notes
The AI Search Show - Episode 2. In this episode, host Ollie Martin and Goodie AI AEO Strategist Rebecca Gross Founder talk about what separates the brands that do and don’t appear in AI search, and how to earn AI citations as a brand. From the importance of creating unique, human-first content... to building technically strong AI-ready websites, Rebecca and Ollie break down the practical strategies behind answer engine optimization (AEO). They’ll discuss why crawlability matters to brands now more than ever, how different AI platforms like ChatGPT, Gemini, Claude, and Grok evaluate content, and what brands should prioritize past classic SEO and into GEO (Generative Engine Optimization).
