The Key to Developing Successful Products with Highlight CEO Dana Kim

In this episode of Beyond the Shelf: The Product & Packaging Podcast, Laura Foti chats with Dana Kim, CEO, Highlight, an in-home product testing company. Highlight's platform streamlines everything from recruit to data set including all the logistics of getting your product to target customers. Dana's experience in research provided her with firsthand experience of the difficulty of product testing and she knew they had to be a better way forward.To learn more about Highlight, visit app.letshighlight.com, plus Dana provided our listeners with a special promo code to skip the waitlist! Take a list to get the code!Beyond the Shelf: The Product & Packaging Podcast is presented by Specright, the leader in Specification Management. To learn more, visit.