The One Where We Get Brand Clarity with Stacy Aguilar

Social Goals: Social media strategy that works for small town business by Social Kat Media

Episode notes

Branding is so much more than picking pretty colours—it’s about alignment, storytelling, and owning your space as a leader. In this episode, Kat sits down with Stacy Aguilar, brand and web designer, strategist, and creator of The Good Design Method, to talk about building a visual identity that actually works.

Stacy shares how to avoid visual boredom while staying consistent, why design is an act of leadership, and how to confidently show up—even before you feel "ready." Whether you're DIY-ing your brand or prepping to outsource, this conversation is packed with encouragement, actionable design strategies, and mindset shifts to help you take up space as the expert you already are.

🩷 We chat about:

  • Visual consistency ≠ boring: Stacy breaks down how to keep your bran ... 
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Keywords
Social Media StrategySmall Business Marketinginstagram marketingMessaging Strategybrand designsmall business branding