Episode notes

Meet Viola Levy, the founder of Smart Beauty Creative. She shares her journey into the beauty industry, her passion for it, and what inspired her to establish her agency.

Having worked in the beauty industry for over 15 years, Viola is an award-winning journalist, copywriter and brand consultant.

As an established writer, Viola has contributed to all sectors of the beauty world, with articles appearing in Vogue, Glamour, The Evening Standard, and Refinery29. In addition she has written copy for several major beauty brands and retailers, including Aromatherapy Associates, 111SKIN, Cult Beauty, Boots, By Terry, and Superdrug, and in 2019, she won a Frag ... 

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Keywords
beautyfemale foundercopywritingtone of voicebrandingbusiness