Episode 5: Reinventing the Agency...

Episode 5: Reinventing the Agency Playbook & Building Brands That Thrive – Lynn Power

Conversations with the Creators - St. John's University by Neil Feinstein

Episode notes

Meet Lynn Power, former agency executive and now CEO & Co-Founder of MASAMI Haircare, who has helped reshape how agencies grow and how brands evolve. She breaks down how advertising has become more insight-driven, why the brand-agency relationship needs a reset, and how creative thinking and strong decision-making help brands thrive.

Keywords
stjohnsuniversityadvertisingcommunicationexperiencebig ideabrandstrategycreative intelligenceleadershipconsumer demandagencyinsightbusiness