Why buying a boring SaaS might be...

Why buying a boring SaaS might be better than building one with Matthew Tse @ImprovMX

saas.unbound by Anna Nadeina
S5 · E23
May 26, 2025
43:03

Episode notes

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies.

In episode #23 of season 5, Anna Nadeina talks with Matthew, the CEO of ImprovMX, one of the fastest and best mail forwarding plugins and services.

--------------Episode's Chapters----------------

00:00 - Matthew's Background and Entrepreneurial Journey

04:15 - Failed Ventures and Lessons Learned

07:20 - Acquiring ImprovMX: The Process

11:19 - Due Diligence and Unexpected Challenges

20:49 - Advice for Founders: The Importance of Advisors

22:13 - Deal Structure and Fast Close Strategy

24:55 - Determining the Right Multiple for SaaS

28:01 - Transition Period and Customer Reactions

30:48 - Future Plans and Lessons Learned

Matthew - https://www.linkedin.com/in/matthew-t-15565736/

ImprovMX - https://improvmx.com/

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