Explicit
Rebranding Safety with Peter Jenkins - Ep.2 - Functional branding within safety
Episode notes
Excited to bring you episode 2 of this quarterly co-host segment with the amazing Peter Jenkins. Continuing our discussion on brand, and following on from our last episode about personal brand, this month we get into procedure and initiative branding - what is it? How do we brand safety via our processes and functions? Scalable approaches, and the difference between brand and identity. Thanks again to Peter for co-hosting this episode. Enjoy.Keywords
Health and SafetySafetyRiskRisk managementRebranding SafetyJames MacPhersonRisk assessmentHSEIOSHSafety professionalHealth and Safety AdvisorHealth and Safety managerHASWAreasonably practicableHuman FactorsBehavioural Based SafetySafety 2Safety DifferentlyHOPHuman and Organisational performanceSoft SkillsActive listeninglisteningNew view safetyIIRSMSafety4goodempathyrelational skillsNew View vs Old View IOSHbrandpersonal brand